Battle Cards
Equip your sales team with insights by analyzing your company against competitors
Battle Cards is a high-performance enablement tool that equips your sales team with razor-sharp competitive intelligence. By analyzing your company’s strengths side-by-side with your top competitors, this app produces field-ready battle cards that help your reps overcome objections, sharpen positioning, and close deals faster.
Whether you’re entering a competitive pitch or defending your market share, this app ensures your team is armed with accurate, differentiated messaging and strategic rebuttals — all in a format designed for real-world selling scenarios.
What is Battle Cards?
This app distills strategic product and messaging analysis into practical, sales-ready insights, covering:
- Value proposition breakdowns
- Strength/weakness comparisons
- Objection handling scripts
- Competitive win/loss positioning
- Key selling points and proof statements
Built for modern B2B sales teams, these cards give your reps the edge they need in highly competitive environments.
Why use this app?
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⚡ Rapid Competitive Intel
Use AI to generate full competitor profiles, messaging deconstructions, and comparative analysis in minutes — not weeks. -
🛡 Strategic Advantage in the Field
Empower reps with clear, confident messaging to counter competitor claims and redirect buyer concerns toward your strengths. -
🔗 Unified Sales Messaging
Ensure consistency across your sales org by aligning everyone on key differentiators, approved proof points, and value framing. -
📈 Higher Conversion Rates
Reduce deal cycle time and improve close rates by eliminating guesswork and arming reps with ready-to-use talk tracks.
How it works
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Input key data
Provide your company and competitor info, buyer profile, and stage of the sales process. -
AI-driven analysis
The tool examines messaging, feature sets, pricing, and strategic positioning to build a tailored battle card. -
Deploy to sales team
Download and distribute dynamic, digestible cards that your reps can use immediately in the field or in CRM tools.
What you'll need to provide
To generate a battle card that drives real-world sales performance, please prepare:
- Company name and website
- Competitor name and website
- Target buyer profile (role, pain points, industry)
- Sales context (e.g., discovery, demo, objection-handling)
- Key differentiators
- Any recent intelligence or market context to include
Who it's for
- Sales enablement managers looking to align GTM teams
- Product marketers supporting sales readiness
- Founders and early-stage teams entering competitive deals
- RevOps leaders building sales playbooks and tooling
Ready to get started?
Start using Battle Cards to automate your tasks and streamline your workflow.