LinkedIn Sponsored Messaging

Deliver targeted ads directly to your audience's LinkedIn inbox

Tool
Performance Marketing
Conversion
Email & Notifications
SMM
Advertising

LinkedIn Sponsored Messaging gives you direct access to your ideal audience — right in their LinkedIn inbox. This app empowers marketers to craft high-performance Message ads and Conversation ads, designed to drive engagement, spark conversions, and maintain brand authority in one of the most trusted professional platforms.

What is LinkedIn Sponsored Messaging?

Sponsored Messaging ads appear as native messages in the recipient’s inbox, enabling high personalization and conversion potential. This app streamlines the creation of:

  • Message Ads: Short, single-CTA messages ideal for driving direct responses like downloads, sign-ups, or meeting bookings.
  • Conversation Ads: Interactive flows with multiple CTAs, letting users self-select the most relevant next step for them.

Both formats comply with LinkedIn’s ad standards and are optimized for professional tone, clear CTAs, and inbox-native formatting.

Why use this app?

  • ⚡ Accelerated Messaging Ad Creation
    Instantly generate professional-quality message or conversation ads tailored to LinkedIn's format, voice, and technical constraints.

  • 📬 Platform-Optimized Content
    Stay compliant with LinkedIn’s advertising guidelines while ensuring strong open rates, engagement, and message clarity.

  • 🧲 Better Engagement, Smarter Flows
    Choose single-action messaging for precision targeting or conversational flows for higher interactivity and lead qualification.

  • 🎯 Conversion-Oriented CTA Writing
    Drive users to act — book demos, download assets, register for events — with focused, intent-based messaging.

How it works

  1. Define your ad format
    Select between Message ad (single CTA) or Conversation ad (multi-step path).

  2. Input key context
    Provide recipient info, sender identity, core message, and desired action.

  3. Get high-converting copy
    The app outputs final ad text, fully formatted, personalized, and ready to launch in your LinkedIn Ads Manager.

What you'll need to provide

To generate the most effective Sponsored Messaging content, you'll be asked for:

  • Call to Action (e.g., download guide, book demo, sign up)
  • Ad Type (Message or Conversation)
  • Key Message (core offer, value prop, or insight)
  • Recipient Details (name, title, company)
  • Sender Details (name, title, company)

Who it's for

  • B2B growth marketers scaling account-based strategies
  • Demand generation teams optimizing mid-funnel lead flow
  • Agencies creating inbox-native LinkedIn campaigns
  • Sales teams using 1:1 style outreach for warm leads

Ready to get started?

Start using LinkedIn Sponsored Messaging to automate your tasks and streamline your workflow.