Product Update Email

Showcase product updates to keep your customers engaged and informed

Tool
Product Marketing
Email & Notifications
Feature Adoption
Retention

Product Update Email helps you craft clear, engaging email announcements that showcase the latest product improvements. Whether you’re launching new features, refining existing ones, or making behind-the-scenes enhancements, this tool ensures your users stay informed, excited, and ready to adopt.

What is Product Update Email?

This app is purpose-built for SaaS and product teams who want to:

  • Notify users about recent releases
  • Highlight the real-world benefits of product changes
  • Reinforce product value and boost retention
  • Maintain a consistent brand voice across communications

It guides you through writing updates that don't just inform — they drive action.

Why use this app?

  • 📬 Increase Engagement
    Keep your audience connected and invested in your product by showing ongoing momentum and improvement.

  • ✨ Showcase Value Clearly
    Communicate the “why it matters” behind each update — not just what’s new, but how it improves the user’s experience.

  • 🧠 Reinforce Brand Consistency
    Maintain a tone that matches your identity — whether you’re friendly, professional, or playful — to build trust and recognition.

  • 📈 Drive Feature Adoption
    Help users discover and start using new features right away with benefit-led descriptions and clear CTAs.

How it works

  1. Input your latest release notes
    Tell us what you’ve launched or improved.

  2. Define your benefits & tone
    Share the value behind each update and your preferred brand voice.

  3. Generate ready-to-send emails
    Get well-structured, conversion-optimized product update copy tailored to your audience and tone.

What you'll need to provide

To get the best results, be ready to share:

  • Product name
  • List of new features or changes
  • Key benefits or value delivered
  • Brand voice (e.g., friendly, formal, bold)
  • Target audience (all users, power users, etc.)
  • Preferred CTA (e.g., "Log in now", "Try it today")

Who it's for

  • Product managers sending release announcements
  • Marketing teams running feature adoption campaigns
  • Customer success teams improving onboarding
  • Founders communicating progress to users

Ready to get started?

Start using Product Update Email to automate your tasks and streamline your workflow.